Okay, call me crazy but have a look at his Cannes tie (in the Night Fever clip)

Looks very similar to his TIFF tie:

I think they're the same. Not that I spend too much time, you know, studying his throat or his adam's apple or his neck or anything. 
I find it heartwarming to think that they are the same. Something he wore to such a prestigious event in Cannes is worthy enough to be worn to the TIFF...for US! lol.
Smiles, this is interesting. I thought about this a bit beforebut assumed that the ties were different. Perhaps I should take a closer look at the Cannes pix...
Here we are, aguing about Jake's tie!

But yes, I think he values the TIFF very highly. He was certainly impeccably dressed for the gala premiere we attended.